Building Solid Ground: Craftsmanship and Connections

In this episode of “We Love Deck Builders,” April Edwards interviews Tara and Tommy from Solid Ground, exploring their journey from hospitality to leading a deck building empire in St. Louis. They discuss the importance of values like honesty and trustworthiness in their work, their recognition as DuraLife Deck Specialists of the Year, and how treating clients like family has been key to their success. Tune in for an inspiring look at building a thriving business while maintaining strong community ties and personal connections.

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Innovations and Insights with Lainie Sleppin

Join us on “We Love Deck Builders,” where host April Edwards, a renowned growth strategist in the decking world, sits down with industry luminary Lainie Sleppin. In this episode, we uncover the evolving landscape of the decking industry, from the latest trends to pivotal business strategies shaping the future. Lainie, with her extensive experience and hands-on approach, shares invaluable insights into overcoming industry challenges, leveraging technology, and harnessing the power of networking. Whether you’re a seasoned deck builder or just starting, this conversation promises a wealth of knowledge to elevate your business. Dive into the future of decking with us and discover how to build the business you deserve.

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April Edwards and Amy Breen Lead Transformational Branding & Marketing Session at DeckExpo 2023 in Partnership with Legacy Academy & NADRA

April Edwards and Amy Breen Lead Transformational Branding & Marketing Session at DeckExpo 2023 in Partnership with Legacy Academy & NADRA

Join April Edwards and Amy Breen at DeckExpo 2023 for a transformational branding and marketing session, in collaboration with Legacy Academy & NADRA. Elevate your deck building business with expert strategies for consistent growth, authentic branding, and effective digital marketing. Don’t miss this opportunity to revolutionize your industry presence and learn from the best at this empowering event.

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NADRA’s 2021 National+ Deck Competition Recap

NADRA’s 2021 National+ Deck Competition Recap

This year, I had the privilege of attending NADRA’s 2021 National+ Deck Competition Awards ceremony on March 24, 2022 in Clearwater Beach, FL. And, what an event it was! One month later, I’m still thinking about it. Here are my personal take-aways…. Who is NADRA (The North American Deck and Railing Association)? If you do…

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