Digital Marketing Strategist

Remote | Full-Time 

Are you passionate about building marketing strategies that drive measurable business growth?

At Deck Builder Marketers (DBM), our Strategists do more than analyze data—they become trusted marketing advisors who help business owners grow through strategic thinking, collaboration, and data-driven decision making.

We’re looking for a Digital Marketing Strategist with experience developing integrated marketing strategies within a marketing or digital marketing agency. This role is ideal for someone who enjoys translating business goals into actionable marketing plans, leading cross-functional marketing teams, analyzing performance, and helping clients achieve measurable growth.

If you’re energized by solving complex marketing challenges, coaching specialists, and continuously improving performance, we’d love to meet you.

About Deck Builder Marketers:

Deck Builder Marketers is a specialized digital marketing agency serving one industry exclusively—deck builders..

Our mission is simple: Help deck builders dominate their local markets and generate consistent, qualified leads.

We’re a fully remote agency that believes exceptional marketing starts with exceptional people. Our culture is built around ownership, collaboration, continuous improvement, and helping both our clients and teammates succeed.

When our clients grow, we grow.

The Impact of the Role:

Marketing success doesn’t happen by accident.

It requires thoughtful strategy, clear priorities, strong leadership, and the ability to connect dozens of moving pieces into one cohesive marketing plan.

As a Digital Marketing Strategist, you’ll become the strategic marketing advisor for your assigned portfolio of clients. You’ll develop long-term marketing strategies, analyze performance across SEO, Paid Advertising, Website Development, Content Marketing, CRM systems, and local search, while partnering closely with Account Managers to ensure every recommendation aligns with each client’s business goals.

This role isn’t about simply reviewing reports or creating marketing plans—it’s about helping businesses grow by turning data into strategy, strategy into execution, and execution into measurable business results.

What You’ll Be Doing:

Marketing Strategy & Business Growth

  • Develop comprehensive digital marketing strategies for your client portfolio.
  • Build quarterly marketing roadmaps aligned with business goals.
  • Lead annual strategic planning sessions with clients.
  • Identify opportunities that accelerate client growth.

Marketing Performance & Analytics

  • Analyze SEO, Paid Advertising, Google Business Profile, Website, and Content performance.
  • Translate analytics into actionable business recommendations.
  • Produce monthly strategic insights and reporting.
  • Identify trends, opportunities, and potential risks before they impact performance.

Strategic Leadership

  • Provide strategic direction to SEO Specialists, Paid Ads Specialists, and Content teams.
  • Prioritize initiatives based on business impact.
  • Conduct regular coaching and 1-on-1 meetings with direct reports.
  • Ensure execution remains aligned with each client’s marketing strategy.

Cross-Functional Collaboration

  • Partner closely with Account Managers.
  • Participate in client meetings and annual planning sessions.
  • Collaborate with Designers, Developers, and Project Coordinators.
  • Continuously improve marketing strategy frameworks and internal processes.

You’ll Thrive in This Role If You:

  • Love solving complex marketing problems.
  • Enjoy turning data into actionable strategies.
  • Naturally think proactively rather than reactively.
  • Enjoy coaching and developing other marketing professionals.
  • Can confidently explain marketing concepts to business owners.
  • Thrive in a collaborative agency environment.
  • Continuously seek better ways to improve marketing performance.

Who We’re Looking For:

Experience

  • 5+ years of experience developing digital marketing strategies.
  • Experience working within a marketing or digital marketing agency.
  • Experience leading SEO, Paid Advertising, Content Marketing, Website Development, and integrated marketing initiatives.
  • Experience managing multiple client portfolios simultaneously.
  • Previous leadership or team management experience is preferred.

Skills

  • Expert understanding of SEO, Local SEO, Paid Advertising, Website Development, Content Marketing, CRM implementation, and lead generation strategies.
  • Strong experience using Google Analytics (GA4), Google Search Console, Google Ads, Looker Studio, SEMrush, or similar marketing platforms.
  • Exceptional analytical thinking and strategic planning skills.
  • Strong written and verbal communication.
  • Ability to confidently present marketing strategies and performance to clients.

Bonus Points

  • Experience with ClickUp.
  • Experience with HighLevel.
  • Experience with AI-powered marketing tools.
  • Experience building scalable marketing systems and processes.
  • Google Ads, GA4, or other digital marketing certifications.

Why You’ll Love Working Here:

At Deck Builder Marketers, we invest in our people just as much as we invest in our clients.

When you join our team, you’ll have opportunities to:

  • Lead marketing strategy for a portfolio of growing businesses.
  • Work alongside experienced marketing professionals across SEO, Paid Ads, Content, Development, and Client Experience.
  • Continue developing your leadership skills while mentoring specialists.
  • Help shape the future of our Fulfillment department.
  • Influence agency strategy, innovation, and continuous improvement.
  • Grow your career within a rapidly expanding marketing agency.

Benefits:

  • 100% Remote
  • Full-Time Employment
  • U.S. Holidays Off
  • Unlimited PTO after 90 days
  • Quarterly Performance-Based Bonus Opportunities
  • 401(k) with Company Match
  • Ongoing Professional Development & Leadership Development Opportunities

Our Core Values:

At Deck Builder Marketers, we hire for character just as much as capability.

We look for people who embody our Core Values:

  • Straight Shooters – We keep it real by speaking up, solving problems, and staying honest. That’s how we build trust.
  • Better Together – We’re stronger as a team. We lift each other up and always have each other’s backs. No one’s ever on their own here.
  • Master Craftsmanship – It’s our magic touch. We’re all about learning, growing, and perfecting the art of deck building marketing. Curiosity drives us, and we never stop improving.
  • Empathy in Action – We lead with care and respond with urgency. We treat each other with respect and compassion—and we act fast when someone needs support. Every voice matters. Every concern is valid.
  • Extreme Ownership – We own our roles, our results, and our impact. No passing the buck. When challenges come up, we step up, take responsibility, and see things through.

Ready to Shape Marketing Strategies That Drive Real Growth?

If you’re passionate about digital marketing strategy, business growth, leadership, and helping clients achieve measurable results, we’d love to hear from you.

To apply, submit your application below.

FAQs

What makes this role unique at DBM?

We offer remote flexibility, unlimited PTO, and a culture that thrives on growth and innovation. Our team is built on trust, accountability, and collaboration—backed by strong core values that guide everything we do. But don’t just take our word for it—watch our employee video testimonials to hear firsthand what it’s like to work at DBM!

Apply today and submit a VideoAsk! This is your chance to introduce yourself beyond a resume. We love getting to know our candidates right from the start, and most applicants enjoy this unique approach as much as we do! From there, we move through interviews, assessments (if applicable), and a final review before making an offer.

Check out our Careers Page for employee testimonials, behind-the-scenes videos, and insights into our team culture. We believe in transparency, celebrating wins, and continuously learning together.

Our core values define who we are and how we work:

  • Straight Shooters: We communicate openly and honestly—no fluff, no sugarcoating. Transparency is key.
  • Better Together: We believe in teamwork, collaboration, and helping each other succeed. No lone wolves here.
  • WooHoo: We celebrate wins—big and small—and have fun along the way. If you love what you do, it shows!
  • Master Craftsmanship: We take pride in our work and constantly strive for excellence. Good enough isn’t good enough.
  • Warm & Fuzzy: We genuinely care about each other and our clients. Relationships matter, and kindness goes a long way.

These values aren’t just words—we live by them every day. If they resonate with you, you’ll love being part of DBM!

Absolutely! We seek out the best talent worldwide. As long as you speak fluent English and can work Eastern Time (ET) hours, we’d love to hear from you.

We offer competitive pay based on experience, industry benchmarks, and location. For international candidates, we adjust compensation to reflect cost of living differences while ensuring everyone is fairly and equitably compensated for their skills and contributions.