On this episode of the We Love Deck Builders Podcast – DeckExpo Series, we’re talking with Brett Kelly, CEO of MOSO® North America, a leader in sustainable bamboo decking and building materials. Brett shares his expertise on bamboo as a high-performance, eco-friendly alternative to traditional hardwoods, along with insights on MOSO®’s offerings, certifications, and industry innovations. Builders and contractors will enjoy hearing Brett’s perspective on durability, sustainability, and why MOSO® is worth checking out at DeckExpo.

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In this episode of the We Love Deck Builders Podcast DeckExpo series, we’re chatting with Sean Collinsgru, owner of Premier Outdoor Living LLC, a design-build firm specializing in custom outdoor living spaces throughout Southern New Jersey and Philadelphia.

Sean brings his hands-on expertise in decks, patios, and hardscapes to discuss his upcoming DeckExpo session, “Choosing The Right Pressure-Treated Wood for Your Project.” He shares insights on selecting the proper lumber for long-lasting, high-quality projects and tips for building stronger client relationships.

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Welcome to the We Love Deck Builders Podcast DeckExpo series! In this episode, we’re chatting with Jon Witt, Technical Advisor for CUTEK® and a seasoned pro with over 25 years in deck design, construction, and sustainable outdoor solutions. Jon shares insights from his experience in the decking industry, his work with contractors and builders, and what’s inspiring him at DeckExpo this year. Builders of all experience levels will enjoy hearing Jon’s perspective on wood protection, sustainability, and how to approach high-quality decking projects.

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In this first episode of the We Love Deck Builders Podcast DeckExpo series, we’re thrilled to have Tony McKlem, the owner of Hollywood Decks, as our very first guest!

Tony is a seasoned professional in the deck building industry, known for his expertise in creating high-end outdoor living spaces. This year, he’s bringing his knowledge to DeckExpo with sessions that focus on improving the deck-building process, including efficient quoting and leveraging social media for business growth.

Tune in to hear Tony’s insights on his business journey, the valuable topics he’ll be covering at DeckExpo, and how he’s helping builders improve their businesses and processes.

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In this episode of We Love Deck Builders, host April Edwards is once again joined by Mike Beaudry, the owner of NADRA, to preview the upcoming Southern California Regional Networking Event. Set for September 4, 2025, in Carlsbad, CA, this event offers the perfect opportunity for deck builders and outdoor living professionals to connect, learn, and grow. Mike shares exciting updates on the 2025 National+ Deck Competition, DeckExpo 2025, and the latest industry trends. Whether you’re new to NADRA or a returning member, this event promises something for everyone. Tune in to hear how you can make the most of this networking opportunity and stay ahead in the decking industry!

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AI isn’t just for Silicon Valley — it’s for deck builders, too. In this episode of We Love Deck Builders, April Edwards sits down with Andy Henley (Hen-House Decks) and Mike Mitchell (Mitchell Construction), the voices behind From the Field in Deck Specialist Magazine. These two seasoned pros are breaking down how they’re actually using AI — not in theory, but on the job.

From estimating and quoting to marketing and project management, we dig into the real wins, lessons learned, and how AI is helping them scale smarter. If you’ve been curious about AI but unsure where to start, this episode is packed with practical insights.

Because here’s the truth: AI isn’t optional anymore. It’s a tool — just like your saw or CRM — and the builders who learn how to use it will grow. The ones who don’t? They’ll fall behind.

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In this episode of the We Love Deck Builders Podcast, host April Edwards sits down with Larry Collins, President of HFS Financial, to discuss how offering consumer financing can help deck builders scale their businesses and increase conversions. Larry shares insights from over 30 years in the finance industry, breaking down the process of offering financing, the benefits for deck builders, and how it can significantly boost business growth.

You’ll learn how to integrate financing seamlessly into your business, the importance of providing financing options to your customers, and how HFS Financial supports contractors with free marketing materials to make the process even easier. If you’re ready to take your deck-building business to the next level, this episode is packed with valuable insights you won’t want to miss!

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In this episode of We Love Deck Builders, host April Edwards delivers a reality check for deck builders looking to grow their brand. If you're hoping for a marketing miracle that will magically triple your revenue overnight, this episode isn’t for you. Marketing isn’t a quick fix—it’s a vital department in your business that needs your involvement. April shares why collaboration and communication with your marketing team are essential for success and how showing up can lead to bigger projects and better clients. Tune in to learn why investing in marketing is a long-term strategy that pays off when you treat it like a true business department.

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In this episode of We Love Deck Builders, host April Edwards sits down with Tyler Anders, owner of Hometown Builders Unlimited in Wisconsin. Tyler shares how he built a trusted deck-building brand, his approach to custom projects, and tips on growing a successful business while maintaining quality.

From setting expectations with clients to marketing strategies that attract the right leads, Tyler offers valuable insights for deck builders looking to scale. If you want to grow your brand and deliver exceptional work, this episode is for you!

Check out Hometown Builders Unlimited at hometownbuildersunlimited.com.

In this episode of the We Love Deck Builders Podcast, our host April Edwards sits down with Eric Fortenberry, founder and CEO of JobTread, to share game-changing insights. Learn how to overcome operational pitfalls, organize your processes, and drive profits with confidence. Whether you’re growing past the $1M mark or looking to streamline a booming business, this episode is packed with actionable tips you don’t want to miss!

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In this insightful episode of We Love Deck Builders, host April welcomes Pastor Joel Phillips of Escondido Christian Church to discuss the harmonious blend of personal faith and professional endeavors. They explore how one's beliefs can authentically influence business practices, leadership styles, and interactions within the workplace. This conversation offers valuable perspectives for those striving to remain genuine in their faith while navigating the complexities of the business world.

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In this episode of We Love Deck Builders, host April Edwards sits down with Jay Beswick, founder of Majestic Outdoors, to discuss his journey in the deck-building industry. Jay shares insights on crafting high-end outdoor living spaces, the role of 3D renderings in project design, and his experience serving on the Belgard Advisory Council. He also talks about the latest industry trends and how Majestic Outdoors has earned five North American Deck and Railing Awards. If you’re passionate about decks, patios, and creating stunning outdoor environments, this episode is for you!

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Join host April Edwards live from DeckExpo 2024 in Dallas as she sits down with Mike Beaudry, a key figure in the deck building industry, for an exclusive event recap. They discuss the biggest takeaways, industry trends, standout exhibitors, and what this year's show means for the future of deck building. Whether you attended DeckExpo or missed out, this episode of We Love Deck Builders brings you the highlights and insights straight from the show floor.

Don't miss it!

Sign up for a FREE Marketing Review & Strategy Session:
https://deckbuildermarketers.com/get-started

Join the Deck Builder Marketing Mastermind Facebook Group: https://deckbuildermarketers.com/join-group/

Download our FREE Guide: 99 Chat GPT Prompts:
https://deckbuildermarketers.com/learn/guides/chatgpt-prompts/

The Deck Builder Marketing Playbook:
https://deckbuildermarketers.com/book/

For more digital marketing information, you can also follow us on:
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LinkedIn: / https://www.linkedin.com/company/deckbuildermarketers
Instagram: / https://www.instagram.com/deckbuildermarketers/
Tiktok: / https://www.tiktok.com/@deckbuildermarketers

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Join us for an insightful conversation with the team from O'Keefe Built, leaders in the deck-building industry known for their commitment to innovation, craftsmanship, and quality. In this episode, we'll explore their journey from humble beginnings to becoming a standout in outdoor construction. Learn how they tackle challenges, create bespoke outdoor living spaces, and leverage modern marketing strategies to grow their business. Whether you're a seasoned builder or just starting out, this episode offers practical tips on blending craftsmanship with business growth.

Join us on We Love Deck Builders as host April Edwards chats with Chris Breen of Legacy Decks Academy about DECKx Talks, an exciting series of presentations happening at this year’s DeckExpo in Dallas on November 12th. Chris shares the inspiration behind DECKx Talks and why this platform is designed to empower deck builders with practical insights on topics like new materials, design trends, and sustainable practices. Listen in as Chris discusses how these sessions aim to improve the skills and business acumen of deck builders of all levels. Whether you’re attending DeckExpo or just want to stay up-to-date on the latest in the industry, this episode is packed with valuable insights for everyone.

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In this episode of We Love Deck Builders, host April Edwards sits down with John Lea, founder and president of DeckSouth, a leader in outdoor living design with over 25 years of experience and more than 2,000 completed projects. John shares his journey in building DeckSouth, the importance of a customer-focused approach, and how to leverage design, awards, and marketing strategies to stand out in the competitive decking industry. Whether you’re a seasoned pro or just getting started, John’s insights offer valuable takeaways to help you grow your business and build lasting client relationships.

Sign up for a FREE Marketing Review & Strategy Session:
https://deckbuildermarketers.com/get-started

The Deck Builder Marketing Playbook:
https://deckbuildermarketers.com/book/

Join the Deck Builder Marketing Mastermind Facebook Group: https://deckbuildermarketers.com/join-group/

Download our FREE Guide: 99 Chat GPT Prompts:
https://deckbuildermarketers.com/learn/guides/chatgpt-prompts/

For more digital marketing information, you can also follow us on:
+ Facebook: https://www.facebook.com/deckbuildermarketers/
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In this episode of We Love Deck Builders, host April Edwards interviews Steve Guiffre, the Contractor Development Manager at Trex. With over 23 years of experience at Trex, Steve has played a key role in supporting deck builders and promoting the brand’s innovative composite decking solutions. Join us as we discuss the latest decking trends, sustainability in the industry, and practical advice for deck builders looking to deliver lasting quality with Trex products. Whether you're new to decking or an experienced builder, Steve's insights are sure to provide valuable knowledge for your next project.

Sign up for a FREE Marketing Review & Strategy Session:
https://deckbuildermarketers.com/get-started

The Deck Builder Marketing Playbook:
https://deckbuildermarketers.com/book/

Join the Deck Builder Marketing Mastermind Facebook Group: https://deckbuildermarketers.com/join-group/

Download our FREE Guide: 99 Chat GPT Prompts:
https://deckbuildermarketers.com/learn/guides/chatgpt-prompts/

For more digital marketing information, you can also follow us on:
+ Facebook: https://www.facebook.com/deckbuildermarketers/
+ LinkedIn: https://www.linkedin.com/company/deckbuildermarketers
+ Instagram: https://www.instagram.com/deckbuildermarketers/
+ Tiktok: https://www.tiktok.com/@deckbuildermarketers

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