The Challenge

In January 2021, faced with the pandemic's impact on their trade show leads, Artisan Outdoor Craftsman recognized the necessity of fortifying their online presence to expand their deck division. They were specifically in search of someone well-versed in the deck-building industry, capable of devising a marketing strategy to appeal to clients who prioritize quality and craftsmanship over price. We revitalized their website, incorporating professional design, captivating content, and SEO optimization. As a result, they became the leading deck contractor in their area, enjoying a consistent influx of monthly leads and year-over-year revenue growth.