Decking Dreams: The Hen-House Decks Story with Andy Henley

April Edwards, CEO of Deck Builder Marketers, hosts the “We Love Deck Builders Podcast,” where she interviews Andy Henley, founder of Hen-House Decks. Andy shares his journey from framing houses to building a top Ohio deck company, overcoming brain surgery and a stroke along the way. Known for his passion and creativity, Andy discusses his unique, family-run business and his standout project, the “Guitar Deck.” The episode highlights his dedication to craftsmanship and customer experience.

Read More

Empowering Deck Builders: A Conversation with Mike Beaudry from NADRA

In this episode of the We Love Deck Builders Podcast, April Edwards interviews Mike Beaudry, NADRA’s founder, who shares his journey from the ski industry to revolutionizing deck building. Mike discusses NADRA’s role in advancing the industry, the shift towards elaborate outdoor living spaces, and the impact of technology and innovation. He also highlights the significance of NADRA’s Deck Awards in recognizing and celebrating deck builders’ achievements.

Read More

Unlocking Google Ads Success: Expert Tips for Deck Builders with Alejandra Donaire

This podcast provides decking professionals with valuable insights and strategies to enhance their business. In this episode, April is joined by Alejandra Donaire, a Google Ads expert from Deck Builder Marketers, who shares her extensive knowledge on optimizing Google Ads campaigns. The discussion focuses on practical tips for maximizing ROI, understanding the pros and cons of smart campaigns, and the importance of manual optimizations for achieving better ad performance and targeting the right audience.

Read More