SEO Specialist


deck builder marketers mike mitchell deck expo

At Deck Builder Marketers, we are on a groundbreaking mission to assist 100 deck builders in doubling their revenue over the next five years. Our unique “Deck Builder Marketing System” encompasses websites, SEO, PPC, Social Ads, Content Marketing, Social Media, Email Marketing and Marketing & Sales Automation, tailored specifically for the niche deck-building industry. We are in search of an experienced, full-time SEO Specialist ready to make a substantial impact and help us achieve this ambitious goal.

Role Overview

As our SEO Specialist, you will play a pivotal role in increasing website traffic from search engines, thereby generating quality leads and sales for our clients. We seek someone with a profound understanding of core Search Marketing concepts, an unwavering desire to stay at the forefront of industry trends, and the ability to dynamically integrate SEO with various digital marketing channels.

What You’ll Do Here:

Main Goal: Increase website traffic from search engines to help generate quality leads/sales for our clients. Your efforts will directly contribute to our mission by driving measurable success through SEO.

  • Account Leadership: Manage multiple accounts to deliver optimal, cost-effective SEO-driven traffic and leads, spearheading our clients’ digital success.
  • SEO Strategy Development: Forge the foundation for high-performing websites with thorough keyword research, strategic content direction, and early search engine optimization efforts.
  • Local SEO Enhancement: Boost local search visibility and performance by effectively optimizing and maintaining Google Business Profiles (GBP) for vital online presence.
  • Diagnostic Analysis and Optimization: Employ SEO tools and manual analysis to evaluate and enhance site rankings in search engine results pages (SERPs), ensuring successful website launches.
  • Data-Driven Decision Making: Continuously assess performance through data analysis, using tools like Google Analytics to guide improvements and address potential issues for sustained growth.
  • Collaboration and Communication: Keep the Department Manager informed of progress and challenges, contributing insights for strategy refinement and reporting on the outcomes of implemented SEO actions.
  • Link-Building and Competitive Strategy: Engage in link-building and competitor analysis to identify and implement tactics for surpassing competitors, bolstering our clients’ market stance.
  • Process Improvement: Collaborate on the creation and application of Standard Operating Procedures (SOPs) to optimize SEO workflows and enhance overall strategy efficiency.

Must Haves:

  • 3+ Years of Digital Marketing Agency Experience: Demonstrable expertise in on-page and off-page optimization, with a deep understanding of Local SEO strategies.
  • Technical Proficiency: Skill in working with Schema markup, directing content recommendations, and proven success in link-building and conversion optimization.
  • Continuous Learner: A passion for continuous learning, staying updated with industry trends, and applying this knowledge to drive results.

The Perks:

  • 😀 Full-time, 100% remote position with a flexible schedule. Our focus is on your skills, impact, and the value you bring to our team. We believe in empowering our team members to work from where they are most productive, embracing the diversity and strengths of a global talent pool.
  • 📅  Flexible schedule
  • 📖  Paid training
  • 🌟 Paid holidays
  • 🌴  Paid time off
  • 🌱Potential for future growth within the company


We’re passionate about serving our clients and making an impact in the deck-building industry. We value creativity, ongoing learning, and empowering our team to achieve their best. At Deck Builder Marketers, you’ll join a culture that inspires and supports personal and professional growth, within a community that cares deeply about success — both for our clients and for each other.

Join Us

Ready to use your SEO expertise to drive real impact? Apply now and contribute to meaningful success stories. Let’s make a tangible difference together.

Deck Builder Marketers is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.