What You Will Learn in The Deck Builder Marketing Playbook to Jumpstart Your Marketing Efforts
Avoid common marketing mistakes that many deck builders make.
Build a strong, recognizable brand that resonates with your ideal clients.
Harness the power of digital marketing, including SEO for deck builders, social media, and email marketing, to generate high-quality leads.
The role of paid advertising for construction businesses.
Deck contractor branding and positioning.
Close more deals by building trust and addressing sales objections.
Scale your business with advanced marketing techniques, including paid advertising and retargeting.
The Deck Builder Marketing Playbook
by April Edwards is your solution
It’s a guide crafted for deck builders that offers:
Proven strategies to increase visibility
Attract qualified leads
Free up your time for what you do best
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Bingo
One standout aspect of the book is its focus on client attraction strategies. The author provides innovative techniques to enhance visibility and draw in potential clients, which has significantly increased my inquires and project leads. Additionally, the emphasis on profit growth strategies has been invaluable. I found methods to streamline my operations, reduce costs, and ultimately increase my profit margins.
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Awesome insights
Awesome insight in how to grow a deck building
business and market it the right way!
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Great Digital Marketing Book
Highly Recommend!!! This book is great for not just deck builders for also anyone looking to learn more into what goes into a successful digital marketing system. It covers all the major topical of digital marketing and explains . the different terminology so you can understand. A lot of thought went into the book and would recommend it to anyone looking to grow their business and presences online.
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Best Strategies
This book clearly outlines the most important strategies to grow your Deck Building business with online marketing. I believe many of these strategies will work for most home important contractors. For this specific book, It’s refreshing to have everything just about the best strategies for Deck Builders.
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Great book! Just another reason why April is an industry leader in the space
A multifaceted approach to marketing your business & grow revenue. Get the book if you are looking to grow your business.
WHAT OTHERS ARE SAYING ABOUT THE BOOK
Wow! Such a good book
This is an amazing book, that every deck building contractor should read. So much good insight on digital marketing for deck builders. I highly recommend!
WHAT OTHERS ARE SAYING ABOUT THE BOOK
The writing is clear and engaging, making complex concepts accessible. I particularly appreciated the real-life examples and case studies that illustrated the effectiveness of each strategy. It felt like I was getting advice from an experienced mentor rather than just reading another business book. The writing is clear and engaging, making complex concepts accessible. I particularly appreciated the real-life examples and case studies that illustrated the effectiveness of each strategy. It felt like I was getting advice from an experienced mentor rather than just reading another business book.
Forewords from Deck Building Experts
“April Edwards has captured the heart of what it means to run a deck-building business today: it’s not just about getting more jobs, but about positioning yourself as a trusted expert and leader in your community. This book is a roadmap to help you do just that — build your business with authenticity, attract clients who value your work, and grow in a way that stays true to your values.”
— Michael “Pops” Beaudry, Founder of NADRA
“Read your AMAZING book over the weekend and loved it! It hit me that web, social media, and SEO aren’t just layers of the sales process — they’re actually the first impression and set the tone for the entire experience.”
— Brendan Casey, Deck Specialist
about the AUTHOR
April Edwards
Entrepreneur. Innovator. Industry Leader.
April Edwards is the founder and CEO of Deck Builder Marketers, a digital marketing agency dedicated to helping deck-building businesses grow. With a background in commercial art and marketing. Originally from rural Ohio, she fell in love with California and moved to the San Diego area, where she combines her expertise with a deep understanding of the construction industry stemming from her family’s roots.
April’s approach is hands-on and collaborative, focusing on team empowerment and continuous learning. She writes a column for Deck Specialist focusing on marketing and branding. Beyond work, April is a dedicated wife and mom who enjoys outdoor activities, volunteering, and family travel.
